A few years ago, I was given an opportunity to dip my toe into the celebrity blogging waters. It had been a dream to have my own gossip site ever since I found myself thousand miles away from family and friends, looking for social interaction on blogs and forums as a stay-at-home mom. That toe dip turned into a plunge. It was messy and ugly. I had no idea what the hell I was doing and I enjoyed every fucking minute of it. Writing became a full-time job that I’ve mixed in with the rest of my gross, grown-up obligations and responsibilities. I’ve cried, screamed, swore, chipped my long-ass whore talons banging on my keyboard, and come out on the other side believing that with enough willpower, determination, love, blood, sweat and tears that could I mold The Hollywood Sigh into the vision I’ve had for the better part of a decade.
I started THS believing “if you write it (with enough humor and fuck words), they will come.” If I had a crystal ball at the time, I would have also known that it requires more knowledge about web design, marketing, advertising, copyright and trademark law and social media than I could ever possess. And the big one: money. I’ve added potential revenue streams. I’ve done the math (poorly, as you all know) up one side and down the other. I’ve had my husband use his MBA that’s so fresh the ink on the diploma is still wet to help me find a way to keep things fresh and new while moving them forward to find a larger audience.
And it just about breaks my heart to say that there isn’t one.
I love this job and wish the money a Kardashian gets paid for pimping some crap product out in a single tweet would fall in my lap to be able to invest in photos, marketing and social media. Believe me when I say I have never worked harder on anything in my life. This is my baby. My dream. But as much as I’m willing to half-ass a lot of things in life, this isn’t one of them.
THS will cease publishing this Friday, May 20. It wasn’t a decision I made lightly, and I may or may not be dripping a few tears on a toddler sleeping across my lap as I type this.
Posts will continue to go up for the rest of the week because my anal retention won’t allow me to quit a bitch on a random-ass Tuesday. My love and sincere gratitude to you all.